© 2023

SERPY

Dawood Rafaqat - Cases - SERPY

Introduction

SERPY is a Search-Engine-Result-Page report generating software which automates the time-consuming process of generating SERP reports.

In this case study, we will explore how SERPY solves the challenges of manual SERP reporting, how it was developed, demonstration, and the benefits it provides to enterprise companies.

Background

Generating SERP reports manually is a time-consuming and error-prone process that can waste SEO executives’ time and resources. It involves finding keyword rankings and creating a report from scratch, which can take several hours.

To address these challenges, SERPY was developed to automate the entire SERP reporting process, enabling companies to generate reports quickly, accurately, and with minimal effort.

Demonstration

SERPY was developed using Python and Selenium.

It works by first providing it a CSV file containing the list of keywords.

SERPY Keywords File

Then you run SERPY and provide it the URL of your website and which Google TLD you want to conduct your keyword research on. 

SERPY Interface

Then you click the Submit button.

One thing that is not available yet in the current version SERPY is automatic selection of the region from the search settings. (´。_。`)

It will be available in the future versions of SERPY.

Below, you can see what SERPY looks like in action! (~o ̄3 ̄)~

Once SERPY goes through all the keywords, it exports a CSV file with the list of keywords, their rankings and the date like this.

SERPY Results Preview

And the exported CSV file lands in the same directory as SERPY.

SERPY Ranking File

Result

With SERPY, the company I developed this software for has reduced monthly SERP reporting time and effort by up to 72 hours, freeing up valuable resources for other important tasks.

Conclusion

SERPY automates SERP reporting, saving SEO executives valuable time and resources while improving accuracy and efficiency. By streamlining the process, SERPY frees up executives to focus on other important tasks, increasing productivity and reducing costs.

I am currently in the process of updating the user interface. Soon you will be able to try SERPY for yourself and experience the benefits of automated SERP reporting. ヾ(≧▽≦*)o